B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35.4%
35.4% -- digital ad industry revenue growth rate for US/global digital advertising industry (2021)
Digital advertising industry revenue grew a record 35.4% in 2021 according to reports by IAB.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
35.4%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IAB
Primary
Tier C
https://www.silverpush.co/blogs/top-6-updates-of-facebook-2022/ ↗
Source Article
Top 6 Facebook Updates You Must Know In 2022
Top 6 Facebook Updates Of 2022 You Must Know! | 01 Mar, 2022
2022 is already here, filled with excitement and enthusiasm. The new year is an incredible opportunity for us to update our social media advertising strategies and revamp our old ways of gathering eyeballs from our viewers.
In January, we …
Original Research
IAB
· Original study ↗
Methodology
IAB industry revenue report, as cited by Silverpush blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US/global digital advertising industry: 35.4% digital ad industry revenue growth rate. Source: IAB (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-advertising-revenue-growth-2021
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<blockquote cite="https://lighthousedata.io/data/digital-advertising-revenue-growth-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35.4%</strong> -- digital ad industry revenue growth rate for US/global digital advertising industry<br><small>Source: IAB (2021) · <a href="https://lighthousedata.io/data/digital-advertising-revenue-growth-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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