B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
68%
68% -- app store first click share descriptive name for US consumers (meditation app search scenario) (2026-06)
In a simulated app store search for a meditation app, 68% of surveyed US consumers indicated they would click the descriptive name ('Calm Mind: Meditation & Sleep') first.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2026-06
Entity
Sample Size
296
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Namify
Primary
Tier A
https://namify.tech/product-name-generator ↗
Source Article
Find the Perfect Product Name with this AI-powered Product Name Generator
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You can come up with a product name in 2026 by choosing one that makes the product easy to understand, remember, say, and search. A strong name should help people place the product quickly without turning into a plain feature d…
Original Research
Namify
· Original study ↗
Methodology
Scenario-based question: respondents chose between 'Calm Mind: Meditation & Sleep' (descriptive) and 'Serel' (invented) in a simulated app store search; Namify survey of 296 US respondents, June 2026
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers (meditation app search scenario): 68% app store first click share descriptive name. Source: Namify (2026-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/descriptive-app-name-first-click-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/descriptive-app-name-first-click-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- app store first click share descriptive name for US consumers (meditation app search scenario)<br><small>Source: Namify (2026-06) · <a href="https://lighthousedata.io/data/descriptive-app-name-first-click-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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