B
Evidence Grade B
Graded
under review
Safe to Cite
Current
10%
10% -- conversion rate lift from 0 1s speed improvement for Travel websites (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Deloitte
Primary
Tier C
https://seovendor.co/marketing-bounce-rate-benchmarks-causes-fixes-conversion-guidance/ ↗
Source Article
Marketing Bounce Rate Benchmarks, Causes, Fixes, Conversion Guidance
Original Research
Deloitte
· Original study ↗
Methodology
Deloitte study cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Travel websites: 10% conversion rate lift from 0 1s speed improvement. Source: Deloitte (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deloitte-speed-travel-conversion
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<blockquote cite="https://lighthousedata.io/data/deloitte-speed-travel-conversion" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- conversion rate lift from 0 1s speed improvement for Travel websites<br><small>Source: Deloitte (2026) · <a href="https://lighthousedata.io/data/deloitte-speed-travel-conversion" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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