B Evidence Grade B Graded under review Safe to Cite Dated

29%

29% -- same day purchase rate via social media for US consumers (2021)

2021  · Deloitte

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Attribution: Deloitte View source
Lighthouse Research Team
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Source verified Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2021
Entity
US consumers
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Deloitte Primary Tier C
https://murphyconsulting.us/blog/social-media-retail-techniques-to-win-more-customers ↗
Confidence: 48/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Social Media Techniques for Retail Growth
If there’s one thing that Social Media holds, it’s the power to share information with anyone anywhere in the world. With millions, if not billions of people on multiple platforms, no one can miss the barrage of information. Thus, it has become an essential tool for people young and old to express o…
Original Research
Deloitte · Original study ↗

Cited from a Deloitte report

Methodology documented
IndustryRetail RegionUS RoleAll marketers Channelsocial
Plain Text
US consumers: 29% same day purchase rate via social media. Source: Deloitte (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deloitte-same-day-social-purchase
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<blockquote cite="https://lighthousedata.io/data/deloitte-same-day-social-purchase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- same day purchase rate via social media for US consumers<br><small>Source: Deloitte (2021) · <a href="https://lighthousedata.io/data/deloitte-same-day-social-purchase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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