B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
35%
35% -- ai visibility drop for pure seo sites for pure SEO sites (2026)
Deloitte's 2026 report warns that pure SEO sites face a 35% drop in visibility.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Deloitte
Primary
Tier C
https://bizaigpt.com/blog/aeo-vs-seo-differences ↗
Source Article
AEO vs SEO: Differences and Why Both Matter in 2026
Original Research
Deloitte
· Original study ↗
Methodology
Cited to Deloitte 2026 report by third-party blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
pure SEO sites: 35% ai visibility drop for pure seo sites. Source: Deloitte (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deloitte-pure-seo-visibility-drop
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<blockquote cite="https://lighthousedata.io/data/deloitte-pure-seo-visibility-drop" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- ai visibility drop for pure seo sites for pure SEO sites<br><small>Source: Deloitte (2026) · <a href="https://lighthousedata.io/data/deloitte-pure-seo-visibility-drop" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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