B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
31%
31% -- claimed purchase rate for Deliveroo Sampling campaigns (2025)
Deliveroo Sampling campaigns achieve an average claimed purchase rate of 31%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Flavor Sampling
Primary
Tier B
https://flavorsampling.com/in-home-sampling/deliveroo-sampling/ ↗
Source Article
Deliveroo Sampling | Food Delivery Campaigns
Deliveroo Sampling.
Reach consumers in high-intent, in-home moments through one of the UK’s most powerful delivery networks. Deliveroo Sampling integrates your product directly into takeaway and grocery orders, placing it into relevant occasions when consumers are engaged, relaxed, and ready to enjo…
Original Research
Flavor Sampling
· Original study ↗
Methodology
Vendor-reported average across Deliveroo Sampling campaigns
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Deliveroo Sampling campaigns: 31% claimed purchase rate. Source: Flavor Sampling (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deliveroo-sampling-claimed-purchase-31
HTML Embed
<blockquote cite="https://lighthousedata.io/data/deliveroo-sampling-claimed-purchase-31" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- claimed purchase rate for Deliveroo Sampling campaigns<br><small>Source: Flavor Sampling (2025) · <a href="https://lighthousedata.io/data/deliveroo-sampling-claimed-purchase-31" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.