B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
19%
19% -- market segment share for Deep Greens (US green consumer segment) (2026)
Deep Greens represent approximately 19% of the US population.
- Source states 'about 19%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mindovermarkets.com
Primary
Tier C
http://www.mindovermarkets.com/who/greenmarketing.php ↗
Source Article
Mind Over Markets
Original Research
mindovermarkets.com
· Original study ↗
Methodology
Green consumer segmentation cited by Mind Over Markets
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Deep Greens (US green consumer segment): 19% market segment share. Source: mindovermarkets.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deep-greens-us-population-19pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/deep-greens-us-population-19pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- market segment share for Deep Greens (US green consumer segment)<br><small>Source: mindovermarkets.com (2026) · <a href="https://lighthousedata.io/data/deep-greens-us-population-19pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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