B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
55%
55% -- share of companies reporting data fragmentation limits customer insights for companies using CRM systems (2025)
55% of companies report that data fragmentation severely limits their ability to act on customer insights.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forrester
Primary
Tier C
https://trellispoint.com/blog/the-hidden-costs-of-an-underperforming-crm-and-how-microsoft-dynamics-… ↗
Source Article
Uncovering the Hidden Costs of Underperforming CRMs and Solutions
Uncovering the Hidden Costs of Underperforming CRMs and Solutions
A CRM does not have to be ancient to become a liability. Even relatively modern systems can quietly hold your business back if they are missing advanced analytics, lack AI-driven workflows, or cannot support the kind of cross-team col…
Original Research
Forrester
· Original study ↗
Methodology
Forrester survey, cited by TrellisPoint blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies using CRM systems: 55% share of companies reporting data fragmentation limits customer insights. Source: Forrester (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/data-fragmentation-limits-customer-insights-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/data-fragmentation-limits-customer-insights-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- share of companies reporting data fragmentation limits customer insights for companies using CRM systems<br><small>Source: Forrester (2025) · <a href="https://lighthousedata.io/data/data-fragmentation-limits-customer-insights-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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