B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
37%
37% -- data driven culture program success rate for Senior corporate executives' firms (2019)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
New Vantage Partners
Primary
Tier B
https://webflow-prod.blend360.com/thought-leadership/data-explosion-industry-trends ↗
Source Article
Leadership Through Growth: Diversity, Equity, and Inclusion
Massive quantities of data have taken over the marketing industry. The digital and technological environment we now live and breathe in, has increased access to tools for the creation and sharing of information. Consumers and businesses are generating and consuming massive amounts of data every day.…
Original Research
New Vantage Partners
· Original study ↗
Methodology
New Vantage Partners' 5th Annual Survey of Senior Corporate Executives on the Topic of Big Data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Senior corporate executives' firms: 37% data driven culture program success rate. Source: New Vantage Partners (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/data-driven-culture-success-37-percent
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<blockquote cite="https://lighthousedata.io/data/data-driven-culture-success-37-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- data driven culture program success rate for Senior corporate executives' firms<br><small>Source: New Vantage Partners (2019) · <a href="https://lighthousedata.io/data/data-driven-culture-success-37-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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