B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

87%

87% -- customers likely to stay longer when favorite event shown for bar and restaurant customers watching premium sporting events (2025)

2025  · Technomic

87% of customers who are more likely to try new bars/restaurants showing premium sporting events are likely to stay longer when their favorite event is shown.

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Attribution: Technomic View source
Lighthouse Research Team
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Source verified Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2025
Entity
bar and restaurant customers watching premium sporting events
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Technomic Primary Tier C
https://www.joehandpromotions.com/spring-into-live-sports-action/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Spring Into Live Sports Action - Joe Hand Promotions
Spring is here, and just like the changing seasons, it’s the perfect time for your bar or restaurant to turn over a new leaf—one that’s packed with action! Live sports aren’t just a momentary win; they’re a long-term play for customer loyalty, higher foot traffic, and increased revenue. By jumping i…
Original Research
Technomic · Original study ↗

Study conducted by Technomic, cited by Joe Hand Promotions

Methodology documented
Industrymarketing
Plain Text
bar and restaurant customers watching premium sporting events: 87% customers likely to stay longer when favorite event shown. Source: Technomic (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-stay-longer-favorite-event-shown
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<blockquote cite="https://lighthousedata.io/data/customers-stay-longer-favorite-event-shown" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- customers likely to stay longer when favorite event shown for bar and restaurant customers watching premium sporting events<br><small>Source: Technomic (2025) · <a href="https://lighthousedata.io/data/customers-stay-longer-favorite-event-shown" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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