B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
92%
92% -- share of customers factoring delivery windows into purchase decisions for Customers (Shopify-referenced) (2026)
92% of customers factor delivery windows into their purchase decisions.
- Original research/source not named
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Lighthouse Research Team
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Source verified
Evidence graded
Value
92%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
tociny.ai
Primary
Tier C
https://tociny.ai/blog/calculating-lead-time ↗
Source Article
A Guide to Calculating Lead Time to Prevent Stockouts
February 14, 2026
Calculating lead time is simply the total time it takes from the moment you place an order with your supplier to when that inventory is on your shelf, checked in, and ready to sell. It's so much more than just shipping time. Getting this number right is one of the most critical thi…
Original Research
tociny.ai
· Original study ↗
Methodology
Secondary citation in tociny.ai blog; original research not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Customers (Shopify-referenced): 92% share of customers factoring delivery windows into purchase decisions. Source: tociny.ai (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-factor-delivery-windows
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<blockquote cite="https://lighthousedata.io/data/customers-factor-delivery-windows" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92%</strong> -- share of customers factoring delivery windows into purchase decisions for Customers (Shopify-referenced)<br><small>Source: tociny.ai (2026) · <a href="https://lighthousedata.io/data/customers-factor-delivery-windows" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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