B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
80%
80% -- consumer sentiment customer experience importance for customers (2026)
80% of customers state that the experience a company provides is as important as its products and services according to IBM research.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IBM
Primary
Tier C
https://www.solugenix.com/technology-support-services-retail ↗
Source Article
Multi-Unit Retail Technology Support Services | Solugenix
Industry-optimized AI tools designed to solve your toughest challenges in weeks, not months.
Industry-optimized AI tools designed to solve your toughest challenges in weeks, not months.
Trusted by customers worldwide
We offer a single point of contact for all your retail support needs
80% of custome…
Original Research
IBM
· Original study ↗
Methodology
Research by IBM, cited by Solugenix marketing page
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
customers: 80% consumer sentiment customer experience importance. Source: IBM (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-experience-as-important-as-products
HTML Embed
<blockquote cite="https://lighthousedata.io/data/customers-experience-as-important-as-products" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- consumer sentiment customer experience importance for customers<br><small>Source: IBM (2026) · <a href="https://lighthousedata.io/data/customers-experience-as-important-as-products" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.