B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
51%
51% -- customers expecting 24 7 availability for customers (2025)
51% of customers expect businesses to be available 24/7.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zendesk
Primary
Tier C
https://outsource-philippines.com/effective-e-commerce-customer-service-outsourcing-strategies-for-t… ↗
Source Article
E-commerce Customer Service Outsourcing Strategies
E-commerce customer service outsourcing has become a game-changer for online businesses looking to enhance their customer support while managing costs effectively. At Outsource Philippines, we’ve seen firsthand how this strategy can transform e-commerce operations.
In this post, we’ll explore the ke…
Original Research
Zendesk
· Original study ↗
Methodology
Cited Zendesk study, secondary source
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2020 | 50% | |
| 2025 (current) | 51% | +2.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
customers: 51% customers expecting 24 7 availability. Source: Zendesk (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-expect-24-7-availability-51
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<blockquote cite="https://lighthousedata.io/data/customers-expect-24-7-availability-51" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- customers expecting 24 7 availability for customers<br><small>Source: Zendesk (2025) · <a href="https://lighthousedata.io/data/customers-expect-24-7-availability-51" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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