B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
83%
83% -- organizations experiencing cross channel advertising difficulties for organizations (2025)
83% of organizations experience difficulties in cross-channel advertising, with wrong information cited as the principle reason.
Lighthouse Research Team
Last verified:
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Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
Salesforce Duplicate Management - Algoworks
Salesforce Duplicate Management: How does Salesforce Help in Managing Duplicate Data?
If you have used Salesforce, you would have definitely encountered duplicate data. It comes as no surprise to you when you follow up on a lead and discover that an associate of yours has already contacted your lead…
Methodology
Unattributed research cited in vendor blog; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
organizations: 83% organizations experiencing cross channel advertising difficulties. Source: (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cross-channel-advertising-difficulties-83
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<blockquote cite="https://lighthousedata.io/data/cross-channel-advertising-difficulties-83" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- organizations experiencing cross channel advertising difficulties for organizations<br><small>Source: (2025) · <a href="https://lighthousedata.io/data/cross-channel-advertising-difficulties-83" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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