B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
47%
47% -- purchase size increase from crm nurturing for CRM-nurtured leads (2025)
Leads nurtured via CRM systems make 47% larger purchases.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Bullhorn / HubSpot / LinkedIn
Primary
Tier C
https://www.barclayjones.com/blog/2018/05/get-the-best-candidates-first-and-speed-up-time-to-placeme… ↗
Source Article
Bullhorn Hack - Use Submissions to Get the Best Candidates First and Speed Up Time to Placement by Barclay Jones
You’re a busy recruitment consultant, who has Bullhorn CRM, and you need to get to your ideal candidate fast. I want to tell you about a great Bullhorn feature which will build relationships and market your candidates to the right people. And the best thing is… Bullhorn does all this automatically f…
Original Research
Bullhorn / HubSpot / LinkedIn
· Original study ↗
Methodology
Cited by Barclay Jones as stats from Bullhorn/HubSpot/LinkedIn
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
CRM-nurtured leads: 47% purchase size increase from crm nurturing. Source: Bullhorn / HubSpot / LinkedIn (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-nurtured-leads-purchases-47
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<blockquote cite="https://lighthousedata.io/data/crm-nurtured-leads-purchases-47" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- purchase size increase from crm nurturing for CRM-nurtured leads<br><small>Source: Bullhorn / HubSpot / LinkedIn (2025) · <a href="https://lighthousedata.io/data/crm-nurtured-leads-purchases-47" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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