B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
60%
60% -- organisations prioritising crm as centralised communication hub for organisations (2025)
60% of organisations state their top priority is using their CRM as a centralised communication hub to nurture customers.
- Original survey / source not named
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
steadfastcollective.com
Primary
Tier C
https://steadfastcollective.com/articles/the-ultimate-guide-to-crm-systems-for-online-communities-pa… ↗
Source Article
The ultimate guide to CRM systems for online communities: Part 2 | Steadfast Collective
The ultimate guide to CRM systems for online communities: Part 2
Who is using and updating the CRM system?
If you have a CRM system but only one or two people are regularly updating the information, you’re not alone. This is a common challenge for many community leaders, and is one of the main reaso…
Original Research
steadfastcollective.com
· Original study ↗
Methodology
Blog citing unnamed original research; five-year priority horizon
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
organisations: 60% organisations prioritising crm as centralised communication hub. Source: steadfastcollective.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-centralised-communication-hub-priority
HTML Embed
<blockquote cite="https://lighthousedata.io/data/crm-centralised-communication-hub-priority" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- organisations prioritising crm as centralised communication hub for organisations<br><small>Source: steadfastcollective.com (2025) · <a href="https://lighthousedata.io/data/crm-centralised-communication-hub-priority" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.