B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
86%
86% -- share of creators using generative ai for global creators (2025-10)
86% of global creators use generative AI tools.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2025-10
Entity
Sample Size
16,000
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier C
https://virvid.ai/blog/hooks-pattern-interrupts-viral-openers-in-2026 ↗
Source Article
Hooks & Pattern Interrupts: Nail The First 3 Seconds (2026)
Hooks & Pattern Interrupts: How To Nail The First 3 Seconds (2026 Guide for Viral Shorts)
A hook is the opening line, visual, or sound in your video that stops viewers from scrolling and makes them watch, and it's the single most important element determining whether your content goes viral or dies …
Original Research
Adobe
· Original study ↗
Methodology
Adobe creator survey
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
global creators: 86% share of creators using generative ai. Source: Adobe (2025-10). Via Lighthouse Intelligence -- https://lighthousedata.io/data/creators-generative-ai-adobe-2025
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<blockquote cite="https://lighthousedata.io/data/creators-generative-ai-adobe-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- share of creators using generative ai for global creators<br><small>Source: Adobe (2025-10) · <a href="https://lighthousedata.io/data/creators-generative-ai-adobe-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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