B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
50%
50% -- roi for Cosmetics SOI voucher affiliate campaign (Netherlands, seasonal uplift) (2025)
The ROI for the Netherlands cosmetics SOI voucher campaign jumped to 50–60% in January–February 2025 due to post-holiday CPC drops.
- Reported as a range (50–60%) during post-holiday seasonal traffic cost declines
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Affdays
Primary
Tier B
https://affdays.com/case-studies/scaling-a-cosmetics-soi-voucher-campaign/ ↗
Source Article
Case Study by ClickDealer: $18k ROI by Orinigal Ad Creatives
Original Research
Affdays
· Original study ↗
Methodology
Source reports range 50-60%; midpoint used; uplift attributed to post-holiday Facebook CPC declines
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Cosmetics SOI voucher affiliate campaign (Netherlands, seasonal uplift): 50% roi. Source: Affdays (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cosmetics-voucher-netherlands-roi-jan-feb-2025
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<blockquote cite="https://lighthousedata.io/data/cosmetics-voucher-netherlands-roi-jan-feb-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- roi for Cosmetics SOI voucher affiliate campaign (Netherlands, seasonal uplift)<br><small>Source: Affdays (2025) · <a href="https://lighthousedata.io/data/cosmetics-voucher-netherlands-roi-jan-feb-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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