B Evidence Grade B Graded under review Safe to Cite Current

28%

28% -- conversion rate growth for Latin America (2026)

Name: Conversion Rate Growth Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-16

2026 · AppsFlyer

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Attribution: AppsFlyer View source

Lighthouse Research Team

Last verified: 2026-07-16 · How we verify data →

Source verified Evidence graded

Value

28%

Unit

Percentage

Data Vintage

2026

Entity

Latin America

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (4)

AppsFlyer Primary Tier A

https://www.appsflyer.com/pt/blog/trends-insights/optimizing-path-install-conversion/ ↗

Confidence: 65/100 Vintage: 2026 Channel: Cc Extraction

Source Article

CTR, CTI, e IPM: conversão de instalação | AppsFlyer

CTR, CTI, e IPM: otimizando o caminho para a conversão de instalações [benchmarks] Essa publicação é uma atualização de outra publicação feita no site em Março de 2019, apresentando novos benchmarks. Nos últimos anos, tem se falado muito sobre a jornada pós-instalação — profissionais de marketing pr…

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Original Research

AppsFlyer · Original study ↗

Methodology

Comparação do segundo semestre de cada ano

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

Latin America: 28% conversion rate growth. Source: AppsFlyer (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/conversion-rate-growth-latin-america

HTML Embed

<blockquote cite="https://lighthousedata.io/data/conversion-rate-growth-latin-america" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- conversion rate growth for Latin America<br><small>Source: AppsFlyer (2026) · <a href="https://lighthousedata.io/data/conversion-rate-growth-latin-america" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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