B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
58%
58% -- planned content team growth for companies successful in content marketing (2021)
Content teams at companies that found success in content marketing were planning to grow by 58% in 2021.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BetterGraph
Primary
Tier B
https://www.bettergraph.com/blog/content-marketing-trends-to-follow/ ↗
Source Article
Content Marketing Trends
Original Research
BetterGraph
· Original study ↗
Methodology
Author's own survey
Methodology documented
Segmentation
IndustryMedia
Company SizeMid-market
RoleContent Marketer
Channelcontent
Cite this stat
Plain Text
companies successful in content marketing: 58% planned content team growth. Source: BetterGraph (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/content-team-growth-2021
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<blockquote cite="https://lighthousedata.io/data/content-team-growth-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- planned content team growth for companies successful in content marketing<br><small>Source: BetterGraph (2021) · <a href="https://lighthousedata.io/data/content-team-growth-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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