B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

60%

60% -- content marketing strategy adoption for respondents' organizations (2023)

Name: Content Marketing Strategy Adoption Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-03

2023 · n=218 · Stowarzyszenie Content Marketing Polska

60% of respondents declared that their organization has implemented a content marketing strategy.

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Attribution: Stowarzyszenie Content Marketing Polska View source

Lighthouse Research Team

Last verified: 2026-08-03 · How we verify data →

Source verified Evidence graded

Value

60%

Unit

Percentage

Data Vintage

2023

Entity

respondents' organizations

Sample Size

218

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Stowarzyszenie Content Marketing Polska Primary Tier A

https://nowymarketing.pl/content-marketing-wsrod-polskich-firm-nowy-raport-stowarzyszenia-content-ma… ↗

Confidence: 55/100 Vintage: 2023 Channel: Cc Extraction

Source Article

Content marketing wśród polskich firm – nowy raport Stowarzyszenia Content Marketing Polska - NowyMarketing - Where's the beef?

O badaniu Najnowsze badanie Stowarzyszenia Content Marketing Polska ujawniło trendy i zmiany w dziedzinie content marketingu w polskich firmach. Badanie przeprowadzono za pomocą internetowego badania ankietowego od stycznia do maja 2023 roku. Obejmowało 218 respondentów reprezentujących różne sektor…

Original Research

Stowarzyszenie Content Marketing Polska · Original study ↗

Methodology

Internet survey conducted from January to May 2023.

Methodology documented

Segmentation

Industrymarketing RegionEMEA RoleAll marketers Channelcontent

Cite this stat

Plain Text

respondents' organizations: 60% content marketing strategy adoption. Source: Stowarzyszenie Content Marketing Polska (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/content-marketing-strategy-adoption

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<blockquote cite="https://lighthousedata.io/data/content-marketing-strategy-adoption" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- content marketing strategy adoption for respondents' organizations<br><small>Source: Stowarzyszenie Content Marketing Polska (2023) · <a href="https://lighthousedata.io/data/content-marketing-strategy-adoption" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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