B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
59%
59% -- video usage rate for content marketers (2022)
59% of content marketers use video.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
splicemarketing.com.au
Primary
Tier C
https://splicemarketing.com.au/news/healthcare-marketing-trends-to-adopt-in-2022/ ↗
Source Article
Healthcare Marketing Trends for 2022 | Splice Marketing
If the last few years have taught us anything, it’s that we never really know what’s around the corner. But, we’re a brave crew at Splice Marketing so we’re going to make some 2022 predictions anyway.
That’s because we’re not stabbing in the dark. We’ve been listening, watching, observing and testin…
Original Research
splicemarketing.com.au
· Original study ↗
Methodology
Cited statistic in agency trend article; original survey not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
content marketers: 59% video usage rate. Source: splicemarketing.com.au (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/content-marketers-use-video-2022
HTML Embed
<blockquote cite="https://lighthousedata.io/data/content-marketers-use-video-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- video usage rate for content marketers<br><small>Source: splicemarketing.com.au (2022) · <a href="https://lighthousedata.io/data/content-marketers-use-video-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.