B
Evidence Grade B
Graded
under review
Safe to Cite
Current
46%
46% -- share of consumers wanting brand email newsletters for Consumers (brand content preferences) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://agenciamarketingdigital.com.co/produccion-audiovisual/produccion-de-video/ ↗
Source Article
Producción de vídeo 6 paso para crear vídeos de marketing
Original Research
HubSpot
· Original study ↗
Methodology
Quoted in the article as coming from a HubSpot report ('el 46% desea recibir correos o boletines'); no study date or sample size provided.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers (brand content preferences): 46% share of consumers wanting brand email newsletters. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-wanting-brand-email-newsletters
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-wanting-brand-email-newsletters" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- share of consumers wanting brand email newsletters for Consumers (brand content preferences)<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/consumers-wanting-brand-email-newsletters" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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