B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
72%
72% -- share of us consumers valuing creativity in content for US consumers (2022)
72% of US consumers value creativity highly in the content they consume according to a 2022 Adobe study.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier C
https://linchpinseo.com/blog/what-are-the-4-pillars-of-content-creation/ ↗
Source Article
Linchpin SEO : What Are The 4 Pillars Of Content Creation?
In today’s interconnected digital world, content isn’t just king — it’s the lifeblood of engagement, the cornerstone of branding, and the vehicle of value. Through content, businesses connect with their audiences, conveying information, personality, ethos, and value proposition. Yet, as vital as con…
Original Research
Adobe
· Original study ↗
Methodology
Adobe study, cited by Linchpin SEO
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 72% share of us consumers valuing creativity in content. Source: Adobe (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-value-creativity-2022
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<blockquote cite="https://lighthousedata.io/data/consumers-value-creativity-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- share of us consumers valuing creativity in content for US consumers<br><small>Source: Adobe (2022) · <a href="https://lighthousedata.io/data/consumers-value-creativity-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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