B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

74%

74% -- share of consumers trusting local businesses with positive reviews for consumers (2025)

2025  · Forbes

According to Forbes, 74% of consumers trust local businesses with positive reviews.

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Attribution: Forbes View source
Lighthouse Research Team
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Source verified Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2025
Entity
consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Forbes Primary Tier C
https://invoicefly.com/es/academia/generacion-de-leads-para-empresas-de-tejados/ ↗
Confidence: 55/100 Vintage: 2025 Channel: Deep Crawl
Source Article
2025 Roofing Lead Generation Guide: How to Get More Roofing Leads
2025 Roofing Lead Generation Guide: How to Get More Roofing Leads Table of Contents Lead generation is the lifeline of any successful roofing business. Without a steady stream of qualified leads, even the most skilled contractors struggle to grow and scale. The roofing industry is becoming increasin…
Original Research
Forbes · Original study ↗

Attributed to Forbes in the article

Methodology documented
Industrymarketing
Plain Text
consumers: 74% share of consumers trusting local businesses with positive reviews. Source: Forbes (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-trust-local-businesses-positive-reviews
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<blockquote cite="https://lighthousedata.io/data/consumers-trust-local-businesses-positive-reviews" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- share of consumers trusting local businesses with positive reviews for consumers<br><small>Source: Forbes (2025) · <a href="https://lighthousedata.io/data/consumers-trust-local-businesses-positive-reviews" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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