B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

43%

43% -- share of consumers trusting generative ai as purchase research source for global consumers (2026)

Name: Share Of Consumers Trusting Generative AI As Purchase Research Source Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-24

2026 · agencjaecho.pl

43% of consumers consider generative artificial intelligence to be a reliable source of information for purchase research.

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Attribution: agencjaecho.pl View source

Lighthouse Research Team

Last verified: 2026-09-24 · How we verify data →

Source verified Evidence graded

Value

43%

Unit

Percentage

Data Vintage

2026

Entity

global consumers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

agencjaecho.pl Primary Tier C

https://agencjaecho.pl/baza-wiedzy/seo/ile-czasu-potrzeba-zeby-dzialania-seo-przyniosly-efekty/ ↗

Confidence: 48/100 Vintage: 2026 Channel: Common Crawl

Source Article

Po jakim czasie SEO przynosi wyniki?

Original Research

agencjaecho.pl · Original study ↗

Methodology

Cited research; original study not named

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

global consumers: 43% share of consumers trusting generative ai as purchase research source. Source: agencjaecho.pl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-trust-generative-ai-research

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<blockquote cite="https://lighthousedata.io/data/consumers-trust-generative-ai-research" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>43%</strong> -- share of consumers trusting generative ai as purchase research source for global consumers<br><small>Source: agencjaecho.pl (2026) · <a href="https://lighthousedata.io/data/consumers-trust-generative-ai-research" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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