B
Evidence Grade B
Graded
under review
Safe to Cite
Current
74%
74% -- consumers using three or more service channels for consumers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
astutesolutions.com
Primary
Tier C
https://astutesolutions.com/cxm/customer-engagement-software ↗
Source Article
Customer Engagement Software
Original Research
astutesolutions.com
· Original study ↗
Methodology
Vendor-cited survey statistic; original study not identified
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2018 | 74% | |
| 2026 (current) | 74% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 74% consumers using three or more service channels. Source: astutesolutions.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-three-plus-service-channels
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<blockquote cite="https://lighthousedata.io/data/consumers-three-plus-service-channels" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- consumers using three or more service channels for consumers<br><small>Source: astutesolutions.com (2026) · <a href="https://lighthousedata.io/data/consumers-three-plus-service-channels" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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