B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
72%
72% -- consumers engaging only with tailored marketing messages for consumers (2023)
72% of consumers today reported that they only engage with marketing messages tailored to their specific interests.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
revboss.com
Primary
Tier C
https://revboss.com/blog/6-ways-marketing-automation-boosts-agency-growth ↗
Source Article
6 Ways Marketing Automation Boosts Agency Growth
6 Ways Marketing Automation Boosts Agency Growth
What if your agency could exponentially increase the number of potential customers it tracks and engages at one time? Or pinpoint the exact time in your customer’s journey where conversion is most likely to happen? Or have the ability to simultaneousl…
Original Research
revboss.com
· Original study ↗
Methodology
Blog citing unspecified research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 72% consumers engaging only with tailored marketing messages. Source: revboss.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-tailored-messages-72
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-tailored-messages-72" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- consumers engaging only with tailored marketing messages for consumers<br><small>Source: revboss.com (2023) · <a href="https://lighthousedata.io/data/consumers-tailored-messages-72" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.