B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
68%
68% -- share of consumers agreeing social media enables brand interaction for Consumers (2023)
68% of consumers agree that social media enables them to interact with brands and companies.
- Unattributed statistic cited on a digital agency services webpage
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
qubit-web.com
Primary
Tier C
https://www.qubit-web.com/services/social-media/ ↗
Source Article
Social Media | Qubit Web Solutions
Reach More Customers Through Social Media
ATTRACT, ENGAGE, NURTURE and CONVERT LEADS
Reach your target audience, engage your customers, and expand brand awareness through effective Social Media Management.
Our social media services position your business to be front and center when your future custo…
Original Research
qubit-web.com
· Original study ↗
Methodology
Unattributed statistic cited on vendor services page; original survey not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 68% share of consumers agreeing social media enables brand interaction. Source: qubit-web.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-social-media-brand-interaction
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-social-media-brand-interaction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- share of consumers agreeing social media enables brand interaction for Consumers<br><small>Source: qubit-web.com (2023) · <a href="https://lighthousedata.io/data/consumers-social-media-brand-interaction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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