B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

90%

90% -- consumers seeking user reviews before purchase for Polish consumers (2025)

Name: Consumers Seeking User Reviews Before Purchase Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-04

2025 · adtrip.pl

90% of consumers search for reviews and user-generated content before making a purchase decision.

Cite this stat Share How we verify

Attribution: adtrip.pl View source

Lighthouse Research Team

Last verified: 2026-10-04 · How we verify data →

Source verified Evidence graded

Value

90%

Unit

Percentage

Data Vintage

2025

Entity

Polish consumers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

adtrip.pl Primary Tier B

https://www.adtrip.pl/post/ugc-vs-influencer-marketing-w-kampaniach-meta-ads-dla-suplementow-diety ↗

Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl

Source Article

UGC vs influencer marketing w kampaniach Meta Ads dla suplementów diety | Adtrip Blog - Adtrip

Spis treści - Dlaczego rynek suplementów diety w Polsce wymaga zmiany strategii reklamowej - Czym różni się zawartość od użytkowników od tradycyjnej współpracy z influencerami - Co lepiej sprzedaje w Meta Ads - zasięgi twórcy czy autentyczna rekomendacja - Regulacje prawne w branży zdrowotnej a ryzy…

Original Research

adtrip.pl · Original study ↗

Methodology

Cited from market reports

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Polish consumers: 90% consumers seeking user reviews before purchase. Source: adtrip.pl (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-seek-ugc-before-purchase

HTML Embed

<blockquote cite="https://lighthousedata.io/data/consumers-seek-ugc-before-purchase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- consumers seeking user reviews before purchase for Polish consumers<br><small>Source: adtrip.pl (2025) · <a href="https://lighthousedata.io/data/consumers-seek-ugc-before-purchase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →