B
Evidence Grade B
Graded
under review
Safe to Cite
Current
68%
68% -- consumer preference for short video for US consumers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
beverlyboy.com
Primary
Tier C
https://beverlyboy.com/video-production/how-much-does-it-cost-to-hire-a-richmond-video-production-co… ↗
Source Article
How Much Does It Cost to Hire a Richmond Video Production Company?
Original Research
beverlyboy.com
· Original study ↗
Methodology
Cited as based on a recent survey; original survey not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 68% consumer preference for short video. Source: beverlyboy.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-prefer-short-video-68pct
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<blockquote cite="https://lighthousedata.io/data/consumers-prefer-short-video-68pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- consumer preference for short video for US consumers<br><small>Source: beverlyboy.com (2026) · <a href="https://lighthousedata.io/data/consumers-prefer-short-video-68pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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