B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

51%

51% -- consumer preference for bot interactions for consumers (2025)

2025  · Zendesk

51% of consumers prefer interacting with bots for immediate service.

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Attribution: Zendesk View source
Lighthouse Research Team
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Source verified Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2025
Entity
consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Zendesk Primary Tier C
https://www.promptpanda.io/blog/ai-innovation-benefits-for-companies/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Streamline your workflow with our secure prompt management tool, ensuring no perfect prompt ever gets lost again.
AI Benefits for Companies AI Transformation in Decision-Making AI is revolutionizing the way you make decisions in your business. With the increasing volume of decisions that need to be made daily, AI technologies can significantly reduce decision stress. According to Harvard Business Review, 85% of…
Original Research
Zendesk · Original study ↗

Cited from Zendesk CX Trends Report

Methodology documented
Industrymarketing
Plain Text
consumers: 51% consumer preference for bot interactions. Source: Zendesk (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-prefer-bots-immediate-service
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<blockquote cite="https://lighthousedata.io/data/consumers-prefer-bots-immediate-service" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- consumer preference for bot interactions for consumers<br><small>Source: Zendesk (2025) · <a href="https://lighthousedata.io/data/consumers-prefer-bots-immediate-service" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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