B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

55%

55% -- share of consumers valuing native language info over price for consumers (2025)

2025  · Common Sense Advisory

55% of consumers consider information in their language more important than price, according to a report by Common Sense Advisory.

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Attribution: Common Sense Advisory View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2025
Entity
consumers
Geography
APAC
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Common Sense Advisory Primary Tier C
https://granth.in/service/language/translation/ ↗
Confidence: 55/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Language Translation Services In India | Granth
Language Services Translation In a globalized world, it's essential to communicate effectively with customers and stakeholders in different languages. Target Group - Multinational Companies - Marketing Agencies - Content Creators - Publishers - Vernacular Content Platforms What Translation Can Do In…
Original Research
Common Sense Advisory · Original study ↗

Cited from Common Sense Advisory report; methodology not detailed on page

Methodology documented
IndustryEducation RegionAPAC
Plain Text
consumers: 55% share of consumers valuing native language info over price. Source: Common Sense Advisory (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-language-more-important-than-price
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<blockquote cite="https://lighthousedata.io/data/consumers-language-more-important-than-price" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- share of consumers valuing native language info over price for consumers<br><small>Source: Common Sense Advisory (2025) · <a href="https://lighthousedata.io/data/consumers-language-more-important-than-price" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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