B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
62%
62% -- consumers expecting personalization for Consumers (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
businesstechweekly.com
Primary
Tier C
https://www.businesstechweekly.com/digital-and-online-marketing/email-marketing/advanced-email-marke… ↗
Source Article
Advanced Email Marketing: Top tips to Elevate your Campaigns
Advanced Email Marketing: Top tips to Elevate your Campaigns
Email marketing has come a long way since the early days of mass messages. Today, advanced email marketing can transform the way you nurture your audience. Discover what it would look like for email to become a powerful channel.
It increas…
Original Research
businesstechweekly.com
· Original study ↗
Methodology
Cited statistic; original source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 62% consumers expecting personalization. Source: businesstechweekly.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-expect-personalization
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-expect-personalization" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- consumers expecting personalization for Consumers<br><small>Source: businesstechweekly.com (2025) · <a href="https://lighthousedata.io/data/consumers-expect-personalization" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.