B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
35%
35% -- consumers distrusting ai generated influencer content for Consumers (2025)
35% of consumers distrust AI-generated influencer content.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,300
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
Typeform
Primary
Tier B
https://martechedge.com/news/authenticity-over-aesthetics-typeforms-influencer-report-2025 ↗
Source Article
Authenticity Over Aesthetics: Typeform's Influencer Report 2025
artificial intelligence marketing
PR Newswire
Published on : Jun 4, 2025
Typeform has released its groundbreaking report "Get Real: The Data on Influencer Marketing", blending data and candid video storytelling. With insights from over 1,300 influencers, marketers, and consumers, the report dives de…
Also cited by
2026-09-22
Original Research
Typeform
· Original study ↗
Methodology
Typeform 'Get Real: The Data on Influencer Marketing' survey; over 1,300 global participants (22% influencers, 26% marketers, 52% consumers).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 35% consumers distrusting ai generated influencer content. Source: Typeform (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-distrust-ai-influencer-content
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-distrust-ai-influencer-content" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- consumers distrusting ai generated influencer content for Consumers<br><small>Source: Typeform (2025) · <a href="https://lighthousedata.io/data/consumers-distrust-ai-influencer-content" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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