B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

64%

64% -- share of consumers desiring brand engagement for consumers (2024)

2024  · Forbes

According to Forbes, 64% of consumers desire brands to engage with them.

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Attribution: Forbes View source
Lighthouse Research Team
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Source verified Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2024
Entity
consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Forbes Primary Tier C
https://www.mara-solutions.com/post/restaurant-review-examples ↗
Confidence: 48/100 Vintage: 2024 Channel: Wayback
Source Article
Restaurant Review Examples and How to Respond to Them
Reviews can significantly influence potential customers' decisions, affect a restaurant's reputation, and provide valuable feedback for improvement. In this blog, we'll select restaurant review examples from major restaurant review sites and craft effective responses to maintain a positive online re…
Original Research
Forbes · Original study ↗

Cited from Forbes

Methodology documented
Period Value Change
2024 (current) 64%
2025 64% 0%
Industrymarketing
Plain Text
consumers: 64% share of consumers desiring brand engagement. Source: Forbes (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-desire-brand-engagement-64
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<blockquote cite="https://lighthousedata.io/data/consumers-desire-brand-engagement-64" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- share of consumers desiring brand engagement for consumers<br><small>Source: Forbes (2024) · <a href="https://lighthousedata.io/data/consumers-desire-brand-engagement-64" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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