B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
81%
81% -- consumer sentiment companies should improve environment for global consumers (2017)
81% of global respondents in a 2017 study felt strongly that companies should be helping to improve the environment.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen
Primary
Tier B
https://dirigocollective.com/b-responsibly-different/ ↗
Source Article
B Responsibly Different™ - Dirigo Collective | Media Company
Corporate responsibility is in high demand among consumers globally. And it’s not just with the young kids either. In a 2017 study conducted by Nielsen in partnership with the Conference Board and Global Consumer Confidence Survey found 81% of global respondents felt strongly that companies should b…
Original Research
Nielsen
· Original study ↗
Methodology
Nielsen study in partnership with the Conference Board and Global Consumer Confidence Survey
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2017 (current) | 81% | |
| 2026 | 81% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
global consumers: 81% consumer sentiment companies should improve environment. Source: Nielsen (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-companies-improve-environment-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-companies-improve-environment-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- consumer sentiment companies should improve environment for global consumers<br><small>Source: Nielsen (2017) · <a href="https://lighthousedata.io/data/consumers-companies-improve-environment-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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