B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
65%
65% -- share of consumers choosing first ai recommended brand for consumers using AI platforms (2025)
65% of consumers choose the first brand recommended by an AI platform.
- Unattributed statistic cited in vendor blog post
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
azurally.com
Primary
Tier C
https://azurally.com/en/artificial-intelligence/artificial-intelligence-publications/google-ai-overv… ↗
Source Article
Google AI Overviews' expansion in Europe and what it means for your brand
By Diego Jiménez, CEO of Azurally
Google continues to redefine the search experience with the global rollout of AI Overviews, an artificial intelligence-based functionality that is already active in nearly 100 countries. The big ‘European’ news came just a week ago, when, at the end of March 2025, t…
Original Research
azurally.com
· Original study ↗
Methodology
Unattributed statistic cited in vendor blog; original survey not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers using AI platforms: 65% share of consumers choosing first ai recommended brand. Source: azurally.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-choose-first-ai-recommended-brand
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-choose-first-ai-recommended-brand" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- share of consumers choosing first ai recommended brand for consumers using AI platforms<br><small>Source: azurally.com (2025) · <a href="https://lighthousedata.io/data/consumers-choose-first-ai-recommended-brand" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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