B Evidence Grade B Graded under review Safe to Cite Aging

67%

67% -- purchase likelihood after social share for US consumers (2024)

2024  · adhub.co

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Attribution: adhub.co View source
Lighthouse Research Team
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Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2024
Entity
US consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
adhub.co Primary Tier C
https://adhub.co/what-is-difference-between-nano-and-micro-influencers ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Nano vs. Micro-Influencer Marketing: What’s the Difference?
Nano vs. Micro-Influencer Marketing: What’s the Difference? Adhub is a platform that offers brands access to a diverse range of nano and micro-influencers, enabling them to run targeted ad campaigns. With Adhub, brands can connect with influencers who are passionate and knowledgeable about specific …
Original Research
adhub.co · Original study ↗

Unattributed study cited by Adhub blog

Methodology documented
Industrymarketing
Plain Text
US consumers: 67% purchase likelihood after social share. Source: adhub.co (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-buy-social-share-acquaintance
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<blockquote cite="https://lighthousedata.io/data/consumers-buy-social-share-acquaintance" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- purchase likelihood after social share for US consumers<br><small>Source: adhub.co (2024) · <a href="https://lighthousedata.io/data/consumers-buy-social-share-acquaintance" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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