B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
74%
74% -- consumer spending intent for consumers (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2023
Entity
Sample Size
100
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Source
MNTN and Worldwide Business Research
Primary
Tier A
https://mountain.com/blog/retailer-holiday-ctv/ ↗
Source Article
It’s The Most Wonderful Time of Year for Retailers (Finally)
It’s The Most Wonderful Time of Year for Retailers (Finally)
Stephen Graveman | 4 Min Read
It’s almost that time. Soon, across stores worldwide, the price tags will be hung from the merchandise with care, in the hopes that new customers will soon be there. But unlike the last few years, retailers ar…
Original Research
MNTN and Worldwide Business Research
· Original study ↗
Methodology
Poll of 100 marketers from leading retail brands
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
consumers: 74% consumer spending intent. Source: MNTN and Worldwide Business Research (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumer-spending-intent-2023
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<blockquote cite="https://lighthousedata.io/data/consumer-spending-intent-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- consumer spending intent for consumers<br><small>Source: MNTN and Worldwide Business Research (2023) · <a href="https://lighthousedata.io/data/consumer-spending-intent-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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