B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
69%
69% -- share of customers not ordering due to confusing website for restaurant customers (2025)
69% of customers say a confusing website is enough to stop them from ordering at all.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MenuTiger
Primary
Tier C
https://soultware.com/en/blog/website-design-for-restaurants ↗
Source Article
Ultimate Guide to Website Design for Restaurants That Converts | Soultware
Ultimate Guide to Website Design for Restaurants That Converts
Think of your restaurant's website as your digital front door. It’s the first impression you make, and it has the power to turn a casual browser into a…
Think of your restaurant's website as your digital front door. It’s the first impres…
Original Research
MenuTiger
· Original study ↗
Methodology
Cited study on restaurant website design
Methodology documented
Segmentation
IndustryRetail
RoleAll marketers
Channelcontent
Cite this stat
Plain Text
restaurant customers: 69% share of customers not ordering due to confusing website. Source: MenuTiger (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/confusing-website-stops-ordering-69pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/confusing-website-stops-ordering-69pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- share of customers not ordering due to confusing website for restaurant customers<br><small>Source: MenuTiger (2025) · <a href="https://lighthousedata.io/data/confusing-website-stops-ordering-69pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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