B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
38%
38% -- share of customer complaints on social media and review sites for customer complaints (2025)
38% of all customer complaints are on social media and review sites.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
38%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mara-solutions.com
Primary
Tier C
https://www.mara-solutions.com/post/responding-to-negative-restaurant-reviews-how-to-protect-your-re… ↗
Source Article
Responding to Negative Restaurant Reviews: How to Protect Your Reputation
Online reviews wield significant power, especially in the restaurant industry. Potential diners heavily rely on online reviews to make informed decisions about where they will dine. Unfortunately, restaurants often receive some of the harshest online reviews, making it extremely difficult for manage…
Original Research
mara-solutions.com
· Original study ↗
Methodology
Cited survey, original source not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
customer complaints: 38% share of customer complaints on social media and review sites. Source: mara-solutions.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/complaints-social-media-review-sites-38-pct
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<blockquote cite="https://lighthousedata.io/data/complaints-social-media-review-sites-38-pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>38%</strong> -- share of customer complaints on social media and review sites for customer complaints<br><small>Source: mara-solutions.com (2025) · <a href="https://lighthousedata.io/data/complaints-social-media-review-sites-38-pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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