B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
18%
18% -- share of companies with email roi above 70 for Companies using email marketing (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Charle Agency
Primary
Tier C
https://ecommerceboost.io/uncategorized/email-marketing-consultant/ ↗
Source Article
Hire the Best Email Marketing Consultant for Growth
You’re probably already sending emails. The problem is that “sending emails” and “running email as a revenue channel” are not the same thing.
Most ecommerce brands hit the same wall. The welcome series is live but generic. Cart recovery exists but feels underbuilt. Campaigns go out, yet no one can c…
Original Research
Charle Agency
· Original study ↗
Methodology
Share of companies achieving an email marketing ROI greater than $70 per $1 spent; attributed to Charle Agency's email marketing statistics roundup; no publication date in citing article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Companies using email marketing: 18% share of companies with email roi above 70. Source: Charle Agency (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/companies-email-roi-greater-than-70
HTML Embed
<blockquote cite="https://lighthousedata.io/data/companies-email-roi-greater-than-70" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- share of companies with email roi above 70 for Companies using email marketing<br><small>Source: Charle Agency (2025) · <a href="https://lighthousedata.io/data/companies-email-roi-greater-than-70" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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