B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
71%
71% -- consumers valuing community engagement for brand and purchase decisions for consumers (2025)
71% of surveyed consumers stated that engagement with community members is important for their brand and purchase decision-making.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,000
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gale
Primary
Tier B
https://inspiro.com/insights/blog/in-the-age-of-ai-community-engagement-is-even-more-essential ↗
Source Article
CX in the Technology Industry: Levers for Success
Data proves that fostering a strong community is no longer optional–it is a critical driver of business success. According to a recent survey by Gale involving over 1,000 consumers, the numbers tell a clear story:
- 71% of respondents stated that engagement with community members is important for th…
Original Research
Gale
· Original study ↗
Methodology
Survey of over 1,000 consumers by Gale
Methodology documented
Segmentation
Industrymarketing
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
consumers: 71% consumers valuing community engagement for brand and purchase decisions. Source: Gale (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/community-engagement-brand-purchase-decisions
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<blockquote cite="https://lighthousedata.io/data/community-engagement-brand-purchase-decisions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- consumers valuing community engagement for brand and purchase decisions for consumers<br><small>Source: Gale (2025) · <a href="https://lighthousedata.io/data/community-engagement-brand-purchase-decisions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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