B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
76%
76% -- attribution gap relative size for Commercial-intent AI search queries (2025-06)
Commercial-intent AI search queries show attribution gaps that are 76% larger than other query categories.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2025-06
Entity
Sample Size
14,000
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Social Science Research Council
Primary
Tier A
https://milleroperations.com/bing-ai-performance-report-what-it-means-for-your-business/ ↗
Source Article
- AI
- home services
Microsoft Just Showed Us How AI Uses Your Website And Most Businesses Aren’t Ready
Bing’s new AI Performance report is the first time any major tech company has revealed how AI search engines cite your content. If you’re an independent home services company, this changes the gam…
Original Research
Social Science Research Council
· Original study ↗
Methodology
Social Science Research Council study of ~14,000 AI conversations and 7,000 queries
Methodology documented
Segmentation
IndustryB2B
RegionNorth America
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
Commercial-intent AI search queries: 76% attribution gap relative size. Source: Social Science Research Council (2025-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/commercial-query-attribution-gap-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/commercial-query-attribution-gap-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- attribution gap relative size for Commercial-intent AI search queries<br><small>Source: Social Science Research Council (2025-06) · <a href="https://lighthousedata.io/data/commercial-query-attribution-gap-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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