B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

$1,300

$1,300 -- expected back to school spending per family for College students and families (2025)

2025  · National Retail Federation

College students and families expect to spend over $1,300 on average for back-to-school / college shopping in 2025.

  • Expectation of spending over $1,300 on average
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Attribution: National Retail Federation View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$1,300
Unit
Currency Usd
Data Vintage
2025
Entity
College students and families
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
National Retail Federation Primary Tier B
https://surfindustry.org/blogs/news/nrf-2025-back-to-school-consumer-trends-recap ↗
Confidence: 28/100 Vintage: 2025 Channel: Deep Crawl
Source Article
RECAP: NRF 2025 Back-to-School Consumer Trends
RECAP: NRF 2025 Back-to-School Consumer Trends If you didn’t catch this mornings National Retail Federation back-to-school briefing, here’s a quick recap. The short, but informative session covered what to expect this season, including fresh consumer data and the impact of tariffs on spending. The s…
Original Research
National Retail Federation · Original study ↗

NRF back-to-school briefing consumer survey data

Methodology documented
IndustryEducation RegionUS RoleAll marketers Channelmulti-channel
Plain Text
College students and families: $1,300 expected back to school spending per family. Source: National Retail Federation (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/college-students-bts-spend-2025
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<blockquote cite="https://lighthousedata.io/data/college-students-bts-spend-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1,300</strong> -- expected back to school spending per family for College students and families<br><small>Source: National Retail Federation (2025) · <a href="https://lighthousedata.io/data/college-students-bts-spend-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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