B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
30%
30% -- collection page exit rate for Shopify store collection pages (2024-2026)
Collection pages on Shopify stores experience an average exit/drop-off rate of 30-40%.
- Reported as a range of 30-40% exit rate
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2024-2026
Entity
Sample Size
80
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WebMedic
Primary
Tier C
https://webmedic.com/ecommerce-customer-journey ↗
Source Article
Ecommerce Customer Journey: Map Every Touchpoint | WebMedic
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Original Research
WebMedic
· Original study ↗
Methodology
Range of 30-40%; midpoint of 35 used. Self-reported WebMedic audit data across 80+ Shopify stores (2024-2026).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Shopify store collection pages: 30% collection page exit rate. Source: WebMedic (2024-2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/collection-page-exit-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/collection-page-exit-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- collection page exit rate for Shopify store collection pages<br><small>Source: WebMedic (2024-2026) · <a href="https://lighthousedata.io/data/collection-page-exit-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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