B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

79%

79% -- percentage predicting client acquisition more challenging in 2023 for agency marketers (2023)

2023  · n=600  · CallRail

79% of agency marketers surveyed said that they think client acquisition will be more challenging in 2023 than in 2022.

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Attribution: CallRail View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2023
Entity
agency marketers
Sample Size
600
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
CallRail Primary Tier B
https://healthroutedaily.co/2023-digital-marketing-insights-callrail-spcs/473697/ ↗
Confidence: 59/100 Vintage: 2023 Channel: Wayback
Source Article
Digital Marketing In 2023: 600 Marketing Agencies Share Expert Insights
When it comes to decision-making, perspective is everything. And as an agency marketer setting up for the new year, it’s important to look beyond your point of view for a full scope of the industry. By understanding what your peers are planning and what’s motivating their next moves, you can better …
Original Research
CallRail · Original study ↗

CallRail survey of over 600 agency marketers

Methodology documented
Industrymarketing
Plain Text
agency marketers: 79% percentage predicting client acquisition more challenging in 2023. Source: CallRail (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/client-acquisition-harder-2023
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<blockquote cite="https://lighthousedata.io/data/client-acquisition-harder-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- percentage predicting client acquisition more challenging in 2023 for agency marketers<br><small>Source: CallRail (2023) · <a href="https://lighthousedata.io/data/client-acquisition-harder-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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