B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

53%

53% -- ai adoption journalists for journalists (2025)

2025  · Cision

53% of journalists are using AI to assist them in their work.

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Attribution: Cision View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2025
Entity
journalists
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Cision Primary Tier A
https://www.cision.co.uk/resources/articles/pr-lessons-state-of-the-media/ ↗
Confidence: 57/100 Vintage: 2025 Channel: Common Crawl
Source Article
8 PR Lessons from the 2025 State of the Media Report
Original Research
Cision · Original study ↗

Survey of 3,000+ reporters

Methodology documented
Industrymarketing
Plain Text
journalists: 53% ai adoption journalists. Source: Cision (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cision-2025-state-of-the-media-ai-adoption
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<blockquote cite="https://lighthousedata.io/data/cision-2025-state-of-the-media-ai-adoption" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- ai adoption journalists for journalists<br><small>Source: Cision (2025) · <a href="https://lighthousedata.io/data/cision-2025-state-of-the-media-ai-adoption" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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