B
Evidence Grade B
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accuracy verified by the review judge
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Dated
11.6%
11.6% -- share of retail ecommerce sales for China retail social commerce (2020)
Retail social commerce sales in China accounted for 11.6% of total retail ecommerce sales in 2020.
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Lighthouse Research Team
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Evidence graded
Value
11.6%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier A
https://articles-na1.emarketer.com/topics/mobile/3 ↗
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Original Research
eMarketer
· Original study ↗
Methodology
eMarketer forecast
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
China retail social commerce: 11.6% share of retail ecommerce sales. Source: eMarketer (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/china-social-commerce-ecommerce-share-2020
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<blockquote cite="https://lighthousedata.io/data/china-social-commerce-ecommerce-share-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11.6%</strong> -- share of retail ecommerce sales for China retail social commerce<br><small>Source: eMarketer (2020) · <a href="https://lighthousedata.io/data/china-social-commerce-ecommerce-share-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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